Enters Top 5 Smartphone Players In India For 1st Time With 10 Pc Market Share

According to Counterpoint Research, which analysed Apple's strategic approach, the implementation of a comprehensive three-dimensional (3D) strategy, centred around key pillars of domestic manufacturing, distribution and driving premiumisation, has helped the brand break into the top 5 smartphone players in the country.

Jan 17, 2025 - 09:50
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Enters Top 5 Smartphone Players In India For 1st Time With 10 Pc Market Share
According to Counterpoint Research, which analysed Apple's strategic approach, the implementation of a comprehensive three-dimensional (3D) strategy, centred around key pillars of domestic manufacturing, distribution and driving premiumisation, has helped the brand break into the top 5 smartphone players in the country.

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